As Korea and Japan welcome their world-famous red-leaf season, Agoda has analyzed search data on its platform to uncover how Vietnamese travelers are planning their autumn getaways. The results show strong wanderlust toward both countries, with overall interest in South Korea rising 55% and interest in Japan rising 24% during the autumn red-leaf season.
Based on searches made by Vietnamese travelers for check-ins during the autumn season (October – November) compared to summer months (June-July), it’s clear that Vietnam’s enduring love for Korea remains strong, especially for the red-leaf season. Seoul and Busan lead the top five favorite destinations in Korea for Vietnamese travelers, with increases of 63% and 67% respectively, followed by Jeju, Incheon (29%), and Gyeongju-si (86%).
Namsan Tower and pavilion during the autumn leaves in Seoul, South Korea.
| Top 5 foliage destinations in Korea | |
| Seoul | 63% |
| Busan | 67% |
| Jeju | -18% |
| Incheon | 29% |
| Gyeongju-si | 86% |
Japan also continues to be a must-visit destination during the autumn season, with Vietnamese travel interest increasing 24% compared to the summer. Leading the top list is Tokyo, which saw a 6% rise in searches as travelers look to experience its breathtaking foliage landscapes. Osaka followed with 30% growth in travel interest, while Kyoto (73%), Fukuoka (28%), and Nagoya (36%) rounded out the top five.
| Top 5 foliage destinations in Japan | |
| Tokyo | 6% |
| Osaka | 30% |
| Kyoto | 73% |
| Fukuoka | 28% |
| Nagoya | 36% |
