When Jessica Minh Anh puts on fashion shows around the world; she turns the ordinary into something extraordinary.
- What inspired you to become a world fashion show producer?
If you invest your time and effort into something, you might as well do it properly. I’ve been organizing grand events since as long as I can remember, and to be able to combine it with my passion for fashion is a real treat. A fashion show to me is a stage to combine art, architecture, culture, fashion, and technology while inspiring a young generation of multi-talented and creative women to make a difference. I found my unique competitive advantage, and I worked hard to not only maintain the standard, but continuously evolve and redefine it. As mentioned, turning the world’s most iconic venues into a catwalk is my reality; my dream is to never stop.
- What is your background? Can you tell us about your first show?
I was born in Hanoi, Vietnam, grew up in Moscow, Russia, and received my Bachelor’s degree in IT in Malaysia and my Master degree in Marketing Communications in England. I opened my fashion agency just a month after graduation and started producing shows immediately. My first ever history-making catwalk was on the iconic London’s Tower Bridge. Up until today, I find it a defining moment for my career as that was when I realized I could actually do this. The challenge was obvious in terms of technical difficulties and the high pressure from the industry, but I didn’t mind it, in fact, I actually loved it.
- What do you think about fashion design and shows in Vietnam? What should they learn from overseas fashion industry?
I’ve noticed that fashion designers in Vietnam have become a lot more innovative, daring, and skillful over the past 5 years. Locally, they seem to have successfully catered fashion for Vietnamese new generation of style followers at realizable costs. I think the key to improve and match up with the global fashion is to stay informed of the latest development in the industry, keep a professional and high standard of quality and operation, and come up with truly unique products.
- What is your plan for 2019 and further?
I will for sure continue producing iconic catwalks at very selective locations. At the same time, I will produce an unscripted TV show on an American TV network broadcast globally, and launch a series of fashion and beauty products. I am currently working with an Emmy award winning producer and some top professionals in Hollywood to ensure the quality of my upcoming rollout.
- Do you think about making a show in a World Heritage site in Vietnam (like Halong Bay or Son Doong Cave)?
Vietnam has always been in my mind and I certainly plan to do a show in my beautiful country. I just want to make sure it’ll be at the right place, with an impressive concept, and at the right time to not only give Vietnamese audience a real buzz but also successfully promote Vietnam on a global stage.
|What do they say?
FOX 5: “When Jessica Minh Anh puts on fashion shows around the world, she turns the ordinary into something extraordinary. She combines art, architecture, culture, fashion, and technology͟ – ABC7 Fashion Week may be fabulous, but it pales in comparison to Jessica Minh Anh’s history-making catwalk on top of America͟”
The comment came after Jessica brought a positive image to America’s new symbol of hope and freedom, One World Trade Center, by hosting its first ever event 6 months before the tower was officially opened.
PARIS MATCH: “ Jessica Minh Anh is electrifying the fashion world͟”
MADAME FIGARO: “For this supermodel and businesswoman, nothing is impossible͟”.
Jessica Minh Anh is recognized in the French media as an influential force in the lucrative industry.
CNN: “Jessica Minh Anh as a ͞catwalk queen͟ who ͞made the world her runway͟”
TELEMUMDO, CANAL5 Italia, VOGUE TAIWAN: “Jessica Minh Anh – a visionary͟ who can change the world!”